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Sales Climb & Buyer Demand Stays Strong
The Greater Greenville real estate market experienced remarkable growth in 2025, with residential single-family and condo/townhouse sales reaching new heights. A total of 17,288 units were sold, marking an 8.5% increase from 2024, with a staggering $6.98 billion in sales volume—a 12.4% jump. The average home price climbed to $404,091, up 3.6%, while the median price rose to $324,900, reflecting a 2% increase. Homes sold slightly slower, with the average days on market (DOM) increasing by 8% to 54 days compared to 2024. December 2025 alone saw a 15.6% surge in sales compared to December 2024, further solidifying the region’s robust housing market. With active listings also up 31.2% year-over-year, Greenville continues to be a thriving hub for real estate activity.
Home Values Hit New Highs: Sellers Gain Equity While Prices Stay Steady
Upstate real estate continued to be a profitable venture for sellers, with the median sale price climbing to $319,900. This 1.7% year-over-year increase means sellers are still enjoying significant positive equity—a genuine win-win scenario!
More Homes, More Choices: Inventory Rises and Competition Eases
Buyers in the Upstate had plenty of options in 2025—it was truly a “field day” for them. This was due to a significant 26.9% increase in inventory compared to 2024, effectively turning the market into a “playground of options and substitutes.”
Average Days on Market: A More Balanced Pace: Homes Take Slightly Longer to Sell
The average time homes spent on the market (DOM) increased by 8% to 54 days compared to 2024, indicating a slower pace of sales. This change is directly linked to the greater inventory options available to buyers.
2026 Mortgage Outlook: Rates May Ease, Affordability Could Improve
The real estate market is already showing momentum wrapping up the 4th Quarter, a trend expected to accelerate throughout 2026 due to an anticipated slight decrease in interest rates. This positive momentum should draw more buyers back into the market to complete their home purchases, suggesting a selling season that mirrors pre-COVID buying and selling patterns.
In Conclusion: The 2026 Forecast: A Healthier Market with More Breathing Room for Everyone
As we look ahead to 2026, experts are calling for a steadier, healthier market—not “off to the races,” but moving in a more balanced direction with modestly improving affordability, slightly lower mortgage rates, more inventory, and slower (but positive) price growth in most areas. With incomes expected to outpace home price appreciation and more homes coming to market, buyers and sellers should both feel a bit more breathing room—and overall home sales are projected to rise.
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